Dámaso Fernández

Dámaso Fernández is a member of our Consumer Products, Retail, and Advanced Analytics practices. He joined us in 2008 and since has served clients across a wide range of industries and regions.

Dámaso's core expertise includes advanced analytics, digital transformations, full potential strategies, and operational performance optimizations.

Although he has primarily led projects in Mexico, he has also served clients across Central America, South America, Asia, and the United States.

Additional to Bain, Dámaso co-founded a boutique firm that specialized in developing machine learning models for Forecasting, Pricing, and Promotions applications for Retail and Consumer Products clients in Mexico.

He holds an MBA from Stanford University Graduate School of Business, as well as a B.S. in Mechanical Engineering from Tecnológico de Monterrey.